As famously stated in a McKinsey study, the car has become “a computer on wheels,” where the hardware-defined vehicle is increasingly joined by the software-defined vehicle. The spread of digital technologies in the automotive sector clearly illustrates how product transformation -driven by the need to meet customer expectations for constant connectivity and interaction, much like with mobile devices- is reshaping an entire industry.

Car makers are now deeply engaged in a transformation that is redefining the value chain, introducing new players such as software vendors and telco providers, and demanding the digitalization of their organizations in order to fully unlock the benefits of the connected car.

These themes go far beyond the industrial perimeter and involve a wide range of stakeholders. Smart mobility, in fact, is also a tool that reimagines our cities through the lens of sustainable development. The term encompasses multiple components: technology, mobility infrastructure (parking systems, charging networks, signage, vehicles), integrated urban mobility solutions (including new mobility models), and—most importantly—people.